Learn how to deep target professionals across the world’s biggest business social media network with our LinkedIn Advertising Training.
LinkedIn allows people to search and advertise to professionals by a unique range of factors including job title, position, industry and location.
The course (module) will introduce you to the key benefits of using advertising on LinkedIn, and how to build and run an advertising funnel.
Our course involves:
- Linkedin Advertising and wider marketing
- Getting started / Page Access
- Installing Insight Tag
- Advertising Options: Sponsored Content, Dynamic Ads, Video, Lead Generation forms, Event Ads
- Advertising strategy
- Campaign Set up and Management: objectives, audience targeting, messaging, targeting and retargeting
- Measurement, metrics and reporting
